Our concept for the M3M Sales Gallery was to design an experiential sales gallery, contemporary in style that reflected elegance and luxury. The idea was to create a new temporary structure and a large tectonic eye-catching façade. The Façade, is strategically designed in an asymmetrical manner with the focal point on one side of the façade which has been moved along all three axis. The wave like ripple hence formed in the perforated façade is angled so that it gives maximum visibility to vehicles passing by.
Entry to the site from the road is also aligned to this focal point at an angle with the building. Water bodies flowing parallel to the roads and pathways trickle into the structure, seamlessly stitching the built form with the landscape and complement the parametric and bold scale elements of our design. Interactive and immersive zones along with double heighted lobby and interiors are designed using a warm rich material palette and colour scheme that create grandeur and elegance resonating with that of M3M.
